[2] Somenoya applies ancient Edo principles, including the use of Japanese soybeans and nigari and additive-free ingredients.
In the old days, hikiuri tofu peddlers walked around towns and villages carrying their wares in large wooden baskets.
The company goal is to contribute to a more sustainable society and to "make the world a better place for future generations."
He received the award for his ongoing "Soybeans Save the World" lecture series, which he created to spread consciousness on vegetarianism and environmental issues.
Somenoya is an official sponsor of Meat free Monday Japan, the Japanese sister campaign of the international movement spearheaded by Sir Paul McCartney.
1862: Hanjiro I begins making and selling tofu in Toride City, Ibaraki, Japan under the company name Yamahan Yorozuya.
The first Somenoya retail shop opens in the Boxhill department store adjacent to the train station in Toride City.