Sprouse-Reitz is a defunct chain of five-and-dime stores based in Portland, Oregon, United States.

[1] Around January 1989,[3] the declining retailer tried to revive its business by rebranding its stores "Sprouse!".

[2] In June 1990, with the store count at 287, CEO Robert Sprouse II, who controlled about 80 percent of the company's voting stock, said that chain would change its focus to six specific areas: toys, housewares, crafts, home furnishings, family apparel, greeting cards, wrapping paper, and other paper products.

[4] In late 1990, the chain was sold for $22.9 million (~$47.2 million in 2023) to SR Partners, Inc., a joint venture among realtors TransAction Financial Corp., acquisition specialists First San Francisco Holdings, Ltd., and individual investors.

[5] In December 1993, Sprouse-Reitz Inc. liquidated and closed its remaining 84 stores after failing to find a buyer.