Stats Perform is headquartered in London, with other office locations including  Limerick, Aveiro,  Castelfranco Veneto, Beijing, Bangalore, Chennai, Graz, Katowice, Madrid, Nice, Paris and Prague.

In addition to their offices, Stats Perform have full-time staff all over the globe operating in local markets including the United States, Sydney, Cape Town, Buenos Aires, Singapore, Thailand, Dubai, and Tokyo.

STATS was an outgrowth of the grassroots non-profit Project Scoresheet, a volunteer network created to collect baseball statistics.

[7] In 2019, Stats merged with Perform Content following its sale to parent company Vista Equity Partners.

It was stated that DAZN Group would retain a "significant minority stake" in the surviving entity, which was to focus strongly on the use of artificial intelligence and machine learning.

He stated that the company would "[harness] the power of immense amounts of sports data with unparalleled AI technology".

Professional sports teams are assisted with detail in relation to player data for recruitment, contractual and opposition research.

Opta Index Limited was founded in 1996 to analyse Premier League football matches and was contracted by Sky Sports for their television broadcasts of the 1996–97 season.

The company has released several products and services, including player tracking, personalisation, and predictive analytics, including Opta Vision, its generative AI service to provide complete match analysis for elite global football used by premier teams like Palmeiras,[29] and the Opta Supercomputer.