The show was created by Hugh Wilson and was based upon his experiences working in advertising sales at Top 40 radio station WQXI in Atlanta, including many of the characters.
[2] Wilson once told The Cincinnati Enquirer that he selected WKRP as the call sign to stand for C-R-A-P.[3] The ensemble cast consists of Gary Sandy (as Andy Travis), Howard Hesseman (Dr. Johnny Fever), Gordon Jump (Arthur Carlson), Loni Anderson (Jennifer Marlowe), Tim Reid (Venus Flytrap), Jan Smithers (Bailey Quarters), Richard Sanders (Les Nessman) and Frank Bonner (Herb Tarlek).
Starting in the middle of the second season, CBS repeatedly moved the show around its schedule, contributing to lower ratings and its eventual cancellation.
[7] Jump, Sanders, and Bonner reprised their roles as regular characters in a sequel series, The New WKRP in Cincinnati, which ran from 1991 to 1993 in syndication.
Throughout its run WKRP featured appearances by several high-profile guest stars, including Colleen Camp, Sparky Anderson, Hoyt Axton and Michael Des Barres.
WKRP in Cincinnati debuted in 1978 in CBS's Monday 8 p.m. timeslot, competing against ABC's Welcome Back, Kotter and NBC's top-20 show Little House on the Prairie.
But owing to good reviews and positive fan reaction, especially from disc jockeys, who immediately hailed it as the first show that realistically portrayed the radio business, CBS brought WKRP back without any cast changes.
CBS executives wanted to free up the prized post-M*A*S*H slot for House Calls (with former M*A*S*H star Wayne Rogers).
They also felt that the rock and roll music and the sex appeal of Loni Anderson were better suited to the earlier slot, which was mostly aimed at young people.
[12] While Andy Travis received his name and some personality elements from a cousin of creator Hugh Wilson,[16] he was based primarily on innovative program director Mikel Herrington,[17] who also was the inspiration for the character Jeff Dugan in the 1978 film FM, written by Ezra Sacks, who had worked at KMET.
[20] Coincidentally, Harper had previously worked at Cincinnati AM Top 40 powerhouse WSAI in 1964, before moving to 11 other stations, including seven in Atlanta.
Mrs. Carlson inherited Blum's brashness while Arthur borrowed his nickname "Big Guy," sense of style, and some of his unorthodox promotions (including the turkey drop).
WKRC, an AM station that had a "middle of the road" music format when the series debuted, did not object to the use of WKRP, saying that it was the best publicity that they had ever had, and it was free;[24] it currently brands itself (as it did during the show's run) as "55KRC".
[32][33][34] An urban legend circulated at the time that Richard Sanders (who had comparable vocal characteristics to those of Carlisle) had recorded the song.
The closing theme was a different song with more of a hard rock sound performed by Atlanta musician Jim Ellis, played over scenes from the episodes followed by a still photo of the Cincinnati skyline.
In some cases (such as during scenes with dialogue over background music), some of the characters' lines were dubbed by soundalike actors, a practice evident in all prints of the show issued since the early 1990s, including those used for its late-1990s run on Nick at Nite.
[citation needed] 20th Century Fox Home Entertainment released the first season of WKRP on DVD in region 1 in 2007, with a number of music replacements.