Stokomani

Ten years later, the company opened its first store in Creil (Oise) followed by a second in La Seyne-sur-Mer in 1980.

Although the clothing trade remained its core business, the company branched out into toys and the health and beauty sector.

In 1995, it decided to develop its retail network: the company was revamped and renamed "Stokomani"...[1] Today, it has 86 stores in France and is the French leader in large designer outlets.

Products are sold in five main categories: fashion and accessories, health and beauty, homeware and interior design, toys and leisure plus a seasonal department that changes throughout the year (gardening, camping, school supplies, Christmas decorations, etc.).

[5] Many new customers are gained by word of mouth, which is an easy and effective way to reach a wider audience.