StrategyOne

It oversees the agency’s approach to reputation, branding and communications research.

The new venture took its name from leading industry figure Michael Berland, who was appointed as its CEO.

[5][6] Upon Michael Berland leaving in 2016, the firm renamed itself Edelman Intelligence, under Antoine Harary's leadership.

[8] Its research has been highlighted in a number of major news outlets including the Wall Street Journal,[9] the New York Times,[10] the Washington Post,[11] and USA Today.

[12] Edelman Data & Intelligence is the research company behind the Edelman Trust Barometer, an international study conducted in 25 countries that focuses on the principles of trust in business, government, media and NGOs.