[citation needed] The program was a filmed anthology television series sponsored by Heinz 57 and produced by Revue Studios.
[3] The series featured many established actors, including Carolyn Jones, Hugh O'Brian, Keye Luke, Natalie Wood, Craig Stevens, Marguerite Chapman, Jean-Pierre Aumont, Brian Keith, Rod Taylor, K. T. Stevens, Hugh Beaumont, Peter Graves,[4] Robert Armstrong, Jean Byron, Lon Chaney Jr., Andy Clyde, Charles Coburn, Olive Sturgess, Peter Lawford, Mike Connors, Jane Darwell, Joanne Dru, Vivi Janiss, Keenan Wynn, and DeForest Kelley.
[5] Television historians Tim Brooks and Earle Marsh describe the scripts for Studio 57 as bland.
Ailing DuMont lacked the budgets of CBS or NBC, and hence relied on cost-cutting measures, including hiring then-unknown actors to star in their series such as Hugh O'Brian and Natalie Wood.
"[5] It also said that unnatural parts caused actors to struggle, and the "unperceptive histrionics promoted a cheapness that became connected with the entire show.