Determined to raise a capable successor, he turns his focus to his younger son, Ma Jiye, born to his second wife, Chunlan.

To prevent Jiye from indulging in a luxurious life and losing the motivation to strive, Chenggang and Chunlan take an unconventional approach.

They maintain an illusion of poverty, so that Jiye could develop qualities such as hard work, knowledge, careful budgeting, physical fitness, and perseverance.

[5] On October 1, 2024, after earning 3.226 billion yuan at the box office, the top 2024 summer movie, "Successor ",[6] started online broadcasting.

On the same day, the film released posters in CINITY, IMAX, China Giant Screen, and Dolby Cinema formats.