The performance was met with critical acclaim and was the first Super Bowl halftime show to win the Primetime Emmy Award for Outstanding Variety Special (Live).
[7][8] On May 15, 2021, in an interview with Yahoo!, Snoop Dogg expressed interest in performing at the halftime show with other hip hop artists such as Dr. Dre, Kendrick Lamar and Eminem.
[9] On September 30, 2021, Pepsi and Roc Nation announced that Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, and Kendrick Lamar would headline the show.
[14][15][16] Steven McIntosh of BBC News wrote that the timing was balanced enough to allow each artist to perform their biggest songs, concluding "The show had been a success, and they knew it.
"[17] A list in Rolling Stone by Rob Sheffield praised the performance as an "old-school West Coast rap history lesson" and ranked it the fourth-best Super Bowl halftime show of all time, behind those by Beyoncé, U2 and Prince.
[30][31] At the end of that week, Eminem's Curtain Call jumped 118 spots to the top 10 on Billboard 200, for the first time since March 11, 2006, at number eight, selling 31,000 units (256% increase).
The documentary, which was produced by the halftime show sponsor Pepsi's in-house content studio and Boardwalk Pictures, aired on Showtime on December 23, 2022.