The Super Bowl XXIII halftime show took place on January 22, 1989 at Joe Robbie Stadium in Miami, Florida.

NFL officials met with several individuals, among them was Dan Witkowski, a veteran stage illusionist and owner of the small company MagicCom.

[1] The show also featured the use of 102 custom-made Harley Davidson motorcycles, as well as pink Cadillacs and fireworks.

At the start of the halftime show, primary sponsor Diet Coke aired the first commercial in 3D.

[1] The event was immediately preceded by a pre-taped introduction by Bob Costas, followed by the 3D Diet Coke commercial.

One stunt in the show consisted of dancers defying gravity by leaning horizontally against parking meters.

[1] Writing for the Sun Sentinel, Jack Zink compared the show to the Ringling Bros. and Barnum & Bailey Circus.