SuperM

SuperM (Hangul: 슈퍼엠) is a South Korean supergroup formed in 2019 by SM Entertainment and Capitol Music Group.

[18][19] Writing for MTV News, Caitlin Kelley opines that "the biggest takeaway from the backlash is that it's not that easy to combine the powers of multiple fandoms" and felt that the group's structure might be complicated for American audiences, although she noted that "the fact that SuperM trended worldwide for several hours shows potential.

[18] Kate Halliwell of The Ringer wrote, "plenty of people support several groups within the K-pop genre at large, and it makes sense to target them whenever possible ... but the toxic side of fandom is difficult to escape".

[26] The group then embarked on their first tour, We Are the Future Live, with ten dates in North America from November 2019 to February 2020.

[33] Their Tokyo Dome concert, which was initially scheduled for April 23, was indefinitely postponed due to the COVID-19 pandemic.

[36] For their concert on April 26, they performed songs from their debut album as well as new tracks from an upcoming unannounced release, playing to a live audience of more than 75,000 paying real-time viewers from over 109 countries.

[40] In a brief interview prior to the group's performance, Mark explained that the audience was witnessing the exact same set that they used for their Beyond LIVE concert in April.

[44] On September 25, SuperM revealed its collaboration with Marvel for a limited edition merchandise series alongside the release of Super One and the album's third and lead single "One (Monster & Infinity)".

The group performed "Better Days" during the event, which was broadcast live on the WHO's Facebook, Twitter, LinkedIn, YouTube and TikTok channels.

[52][53] Lucas left NCT and its sub-unit WayV on May 10, further putting his status as a SuperM member into question.

[54] Kai became the third member to enlist in the military on May 11, following a surprise notice by the South Korean government while preparing for an upcoming Exo album and promotions.

[55] Taeyong became the final member to begin his mandatory military service, enlisting in the Navy as an active duty soldier on April 15, 2024.

[56] In 2023, Baekhyun ended his contract with SM Entertainment on the grounds of overdue payment and unreasonable deals.

[63][64] Following their safety video feature, the group was also advertised through livery sported by one of Korean Air's Boeing 777-300ER, registered as HL8010.

[68] Prudential hosted a virtual fan meeting and concert, with Taeyong, Ten, Lucas, and Mark attending due to Baekhyun and Taemin serving in the military and Kai being under self-quarantine after fellow Exo member Xiumin tested positive for COVID-19; Baekhyun, Taemin, and Kai appeared through pre-recorded video.

Korean Air's Boeing 777-300ER featuring SuperM