He is a visiting professor at the Department of Computer Science at University College London (UCL).

He is the co-founder of several Deep Tech companies, many of which are the result of commercialising research from British Universities [3] In 2005, he was made an officer of the Order of the British Empire (OBE) in the Queen's birthday honours list, for his services to Entrepreneurship.

[6] This initiative pioneered a new model of building luxury fashion companies and drew upon practises from technology start-ups, film and music industries.

[7] Famous alumni include Erdem Moralıoğlu, Marios Schwab,[8] Mary Katrantzou, Manish Arora, and JW Anderson.

In 2006, Goonatilake was an executive producer on the romantic comedy, Scenes of a Sexual Nature, directed by Ed Blum and starring Ewan McGregor and Tom Hardy.