[3] Rheinstein earned a bachelor's degree in English literature from Tulane University in New Orleans, where she served as the managing editor of the school newspaper.
[3][4] Rheinstein began her career in journalism, working for notable journalists such as Hodding Carter and Eric Sevareid of CBS News.
[3][4] In 1977, she married Frederic Rheinstein, a special effects and post-production company founder in Los Angeles.
[3][5] In 1988, Rheinstein founded Hollyhock, an antiques and decorative arts store in Hancock Park, Los Angeles.
[3] The store provided items like upholstered furniture, William Yeoward glasses, 18th-century prints, and her own textile designs produced by Lee Jofa.