Swan & Edgar

William Edgar ran a haberdashery stall in St James Market, before meeting George Swan.

They then moved to 49 Regent Street when their former site was demolished to make way for Piccadilly Circus,[2] which had been the home to the Western Mail coach offices and the Bull & Mouth public house.

The store was hit in the last Zeppelin raid on London on 19 October 1917[10] and again rebuilt and remodelled in 1919, by Louis David Blanc and John James Joass.

The Sting, a fashion department store with branches in the Netherlands, Germany and Belgium, opened in the building in July 2010.

[15] The Feathers public house at 43 Linhope Street, Marylebone, was renamed the "Swan & Edgar" in honour of this former department store.