The band was first formed by two childhood friends Ron Hoffman (keyboard) and Roy Geffen (guitar).
The two used to perform as a cover group in Tel Aviv called "HaTzayadim" (The Hunters).
The band's first radio hit in Israel was a cover song for another Israeli musician, Shlomo Artzi, though their first album, "Tzo'akim al Ahavah" (Screaming about Love) that year received little success.
Yet, their second album, "Margish Acher" (Feeling Different), gained the band the status of one of the leading rock groups in Israel, practically overnight.
From this 2006 album the band produced many instant radio hits, most notably "Tir'i Zeh Ani" (Look, It's Me), "Margish Acher" and "Ashem" (Guilty).