TV Cultura, or simply Cultura, is a free Brazilian non-commercial public television network headquartered in São Paulo and a part of Father Anchieta Foundation, a non-profit foundation funded by the São Paulo State Government.
[3]: 364 On September 20, 1960, two days after TV Tupi celebrated its tenth anniversary, its "younger sister" was born.
[3]: 417 Mario Fanucchi created a special illustration featuring the TV Tupi mascot - with the number 4 in his body - feeding the newborn sister, representing channel 2.
Similar to TV Tupi, its offer included news, sports, plays, children's programs, cartoons and feature-length films.
[3]: 421 Although the station's name alluded to a "cultural" facet, TV Cultura under its administration was a commercial television station, however, educational programming was still present since the outset, starting with English classes and from March 1961, an experimental television learning system.
In 1998, TVE Brasil, the station owned by the federal government of Brazil in Rio de Janeiro joined TV Cultura and together they formed the Public Television Network, today ABEPEC (translated from Portuguese, the Brazilian Association of Public and Educational Broadcasters).