[1] The app offers an explore feature which allows users to discover new shows according to different criterion, such as genre and popularity.

Media outlets noted interest in TV Time's service as an analytics tool in the era of streaming, which makes it difficult to prove a television series' popularity and viewership since streaming services do not necessarily make that information public.

In 2018, Variety cited the website's TVLytics data as one of the reasons for Netflix to sign a $100M deal with Warner Bros. Television to maintain the American sitcom Friends on its online library until 2019.

[2][3] The same year, United Talents Agency signed a deal with TV Time that granted them access to their data, in an effort to gain a deeper understanding into the content audiences were engaging with the most and how they were consuming it.

Users can edit information about TV series such as characters, airing dates, networks and more on this database if they have a registered account.