TeachersCount is a U.S. non-profit organization, classified as 501(c)(3), founded in 2001 by Diana Burroughs, who served as executive director, and Dini von Mueffling, who joined as a board member.
Its mission is to promote the teaching professions and to provide resources to teachers.
The campaign consists of full-page print public service announcements in major mass-market magazines.
The campaign is supported by Time Inc., which has donated ad space, and Jones New York In The Classroom, which covers ad production costs.
TeachersCount has had a partnership with Hallmark Cards since 2005 that involves providing teacher appreciation e-cards and teacher appreciation ideas online.