In addition, the founders intended to 'tear away’ from the style and attitude that most other publications had towards teenagers – to find new ways of presenting the stories of young people.

Rain sold the magazine to Alexandra and Nick Cownie, owners of Whiteboard Media Ltd, a publishing group based in Australia.

In June 2020 during the COVID-19 economic crisis, Whiteboard Media sold the magazine to Erica McQueen, a former Maverick and Music Editor.

In fact, the article surrounded the experience of gay young people coming out to their parents, and included a giveaway for Durex condoms, which had occurred in previous editions of the magazine also.

[8] Jehan Casinader - TVNZ Sunday Reporter[9] Alex Clark - PressPatron founder, NZ Tech Startup of the Year Winner Aaron Dahmen - Newstalk ZB Parliament Press Gallery Reporter Azaria Howell - Newstalk ZB Journalist