Tech Pacific functioned as an Asian-Pacific IT wholesale distributor with offices throughout Australia, New Zealand, Singapore, Malaysia, Thailand, India and Hong Kong.
Tech Pacific was kept as a separate trading entity as Jodee Rich, founder of Imagineering, wanted a vehicle to exclusively distribute product lines that competed with the product lines carried by Imagineering Australia.
Merisel Australia proved a worthy adversary early on; however, through good strategic planning and target-account management,[citation needed] Tech Pacific regained the key reseller accounts that were most profitable leaving Merisel the smaller consultancy and retail accounts.
In March 1995, Tech Pacific acquired Merisel Australia, taking the number-two distributor out of the market and creating an Asia-Pacific IT distribution powerhouse.
However, Ingram Micro sensing an opportunity to become a global IT distributor, acquired Tech Pacific in a transaction valued at over 700 million dollars.