"Techno Cumbia" is a song recorded by American singer Selena for her fourth studio album, Amor Prohibido (1994).
[3][4] San Antonio Express-News writer and Billboard Latin music correspondent, Ramiro Burr believed the addition of "Techno Cumbia" were "remastered, injecting extra percussions to spice them up.
"[5] The album's remix version and radio edit of "Techno Cumbia" was released as the b-side track to the lead single "Dreaming of You".
[10] Billboard magazine Latin music correspondent, John Lannert wrote the liner notes of Dreaming of You and called "Techno Cumbia" a "dancehall thumper".
[3] Musicologist James Perone found the recording to be the "richest track" off of Amor Prohibido because of its "rhythmic and textural contrast".
[7] Perone compared it to the '90s American dance music scene and commented on how the "techno aspect of the piece is muted; however, Selena's voice is electronically processed for part of the recording.
[7] The "hey, ho" is a reference to American soul singer Ray Charles' call and response 1950s single "What'd I Say", used under a "Latin-style drumbeat".
[7] Texas Monthly editor, Joe Nick Patoski believed "Techno Cumbia" contained the "most popular rhythm [at the time] coursing through the Latin music world".
[11] Patoski further wrote that the track "honored" it by "updating it with vocal samples, second line drumming from New Orleans, and horn charts inspired by soca from the Caribbean.
[12] Patoski further wrote that the remix version "may have been laced with such exotica as a reggae toastmaster talking over a teeth-rattling bass line", and called it an "electronic mishmash", and a "pan-Caribbean attack that included soca and Hi Life from the Trinidad".
[7] Italian essayists Gaetano Prampolini and Annamaria Pinazzi described the lyrics of "Techno Cumbia" that "summons everyone to the dance floor".
[17] According to Ed Morales who wrote in his book The Latin Beat, "Techno Cumbia" is easily "forgettable throwaways" among the average listener, but found the recording "catchy" and "sticks in your gut".
[20] Morales believed the song "may have been an indirect influence on the fin de siècle collective of disc jockeys from the borderlands around Tijuana called Nortec".
[nb 1] During a 2002 interview, Astudillo spoke on how the success of "Techno Cumbia" and its cultural impact on Latin music "has set a new trend".
[33] Vibe magazine reported that Full Force was awarded gold and platinum discs for Selena's 1992 song "Missing My Baby" and "Techno Cumbia".
[41] Mexican group Banda El Recodo performed and recorded the track for the live televised tribute concert Selena ¡VIVE!