Ten Percent (TV series)

[1] Misha has decided to follow her absent father, Jonathan, and grandfather, Richard, in their talent agent career, arriving at London agency Nightingale Hart just in time to be spontaneously hired as an assistant when one is fired.

[4][5] Morton felt there were two directions the adaptation could have gone, portraying the agent-client relationships either cynically or affectionately; he decided he wanted to take the latter route, which also aligned best with the tone of the original series.

[2][4][9] Rachel Cooke of the New Statesman thought the celebrity cameos were unimpressive, using "cut-price" actors compared to the original, which lessened the impact of the setting, but said she would personally continue watching.

[4] Conversely, Sophie Gilbert for The Atlantic found it charming and, though much alike the original, to have a distinctly British sensibility that gave it enough difference to enjoy as a product of its own, adding that its most resonant elements are those Morton created for the series, like Simon and the Americans, with no basis in the French show.

[12] Roslyn Sulcas of The New York Times noted that the first episode followed the French series beat-for-beat but, after the set-up, "the show's plotlines gradually begin to differ, and to cater more closely to the specific preoccupations of the British cultural industry".