[3] The song was initially written by Pete Waterman and Mike Stock before even the gender of the singer had been chosen.

This followed the same process as the previous year, where multiple acts performed "It's My Time", composed by Andrew Lloyd Webber and Dianne Warren.

[10] There was also a campaign on Facebook to get "That Sounds Good To Me" to number one in the United Kingdom during the week of the Eurovision Song Contest 2010.

[13] During April Dubovie worked with choreographers, set designers, backing vocalists and dancers to create the "Director's Tape", which was used in Norway for camera movements.

On 15 April Dubovie was due to visit the Norwegian Embassy in London where he was to meet the Ambassador and Norway's 2010 act Didrik Solli-Tangen.

This result made it the third time that the United Kingdom has finished last in the contest, the other two being Jemini in 2003 and Andy Abraham in 2008.

[16][17][18] Michael Deacon writing in The Daily Telegraph called it naff[19] and Alex Hardy in The Times, übernaff,[20] while Pete Paphides writing for Times Online called it the pop equivalent of re-processed meat, suggesting it sounded like Rick Astley and Jason Donovan songs from over 20 years ago.