It is serialized in Bushiroad Works' Comic Growl manga website and is licensed in North America by Seven Seas Entertainment.

Having been ostracized by both her relatives and partially by society, orphaned Japanese high school student Chise Hatori decides to sell herself at an auction in order for somebody else to take her in and have a new place to call home.

At the auction in London, she is sold for five million pounds to Elias Ainsworth, a seven-foot-tall humanoid with an animal skull for a head.

The magus, who seems closer to a demon than human, either brings her the light she desperately seeks or drowns her in ever deeper shadows in her new country, Great Britain.

The series was first serialized in Mag Garden's Monthly Comic Blade from November 30, 2013, to September 1, 2014, when the magazine ceased publication.

The first manga, titled The Ancient Magus' Bride: Jack Flash and the Faerie Case Files, is written by Yū Godai and illustrated by Mako Oikawa, while the second manga, titled The Ancient Magus' Bride: Wizard's Blue, is written by Makoto Sanda and illustrated by Isuo Tsukumo.

[88] The prequel series is titled The Ancient Magus' Bride: Those Awaiting a Star (魔法使いの嫁 星待つひと, Mahō Tsukai no Yome: Hoshi Matsu Hito).

Crunchyroll licensed and streamed the series worldwide except for Japan, China, Taiwan, Hong Kong and Macau.

[98] Funimation streamed an English dub on their website and distributed the series on home video in North America.

[101] A second three-part OAD series titled The Ancient Magus' Bride: The Boy from the West and the Knight of the Blue Storm (魔法使いの嫁 西の少年と青嵐の騎士, Mahō Tsukai no Yome: Nishi no Shōnen to Seiran no Kishi) was announced in March 2021, with the episodes being bundled with the sixteenth, seventeenth and eighteenth volumes of the manga, released on September 10, 2021, March 10, 2022, and September 9, 2022.

[102] The OAD series is animated by Studio Kafka and directed by Kazuaki Terasawa, with scripts by Aya Takaha and Yoko Yonaiyama.

It featured scripts by Aya Takaha and performances by Haruka Kudō and Naotaka Kamino as Chise Hatori and Elias Ainsworth respectively.

He also commented that the series' art "remains gorgeous and well-suited to the story all throughout this volume ... the backgrounds are lush and faces expressive, and the whole style has an ornate looseness to it that works perfectly for this kind of fantasy storytelling".

He concluded by saying "If you have any appreciation for this style of classic fantasy storytelling, Ancient Magus' Bride is a can't-miss production".