The book includes techniques, advice, tips, tricks, and general information on the history of animation.

[3] The logo from the book cover was completely animated in the traditional style, taking Williams and his animators 9 months to complete.

Williams also included some early drafts of his own work from previous projects.

Chris Wedge, the director of Epic and Ice Age, wrote about the book: "What I came out with was a complete re-structuring of animation, how I saw animation, how I analysed motion.

People the first night sat down at their work stations and were running some of Richard's examples ... and at lunchtime you could see the influence.