[1] The mall is located in the Rai area extending from Fifth Ring Road from the south and Al Ghazali Highway from the east.

[1] It was the winner of the ICSC Gold Award, under the Expansion and Design Category in the Middle East & North Africa.

[2] With a total area of 1,200,000 m2, it is considered to be one of the largest shopping malls in the world [3] It features 1,400+ stores and parking for 17,000 cars.

Alongside the new openings of restaurants including Shake Shack, Cheesecake Factory, IHOP, Olive Garden, among others.

The inclusion of numerous new districts, "the mall is expected to employ 30,000 people, some of which will work on the facility's 300 new stores".

[11] Mohammad Alshaya, chairman of Mabanee, said: “In planning the fourth phase of the expansion of this immense project, one of the most exciting additions, we are providing the ability for visitors to stay inside Avenues itself".

[12] This district is an interpretation of this region's traditional retail architecture, including narrow streets and a color scheme to match that of the desert.

[12] The completely white modern space is influenced by the major cities in the world: Los Angeles, Milan, London.

The 1st Avenue district covers a spacious area that includes over 200 stores, restaurants, and cafes and 11 Cinescape movie theatres.