It originated as a Facebook page, and began publishing independently online in the late 2010s.

[6] Its articles cover current events, both real and fictional, parodying the tone and format of traditional news organisations.

[8][9] One of the main series of articles of the publication is 'The Human Zoo', a 'satirical microscope' on various stereotypes and characters that one might find in the suburbs of Perth.

[10] Examples of fictional characters profiled in this series include "Midland's Finest", "Ms Facebook Mumma", and "Mr Anti Gay Marriage".

Some that have done so include Yahoo News,[13] Hit Network,[14] The West Australian,[15] PerthNow,[16][17][18] NZ Herald,[19] News.com.au,[20] 7NEWS,[21] The Mirror,[22][23] and Pedestrian TV.