It is the primary newspaper of record for western Manitoba and includes substantial political, crime, business and sports news.

The Brandon Sun also publishes a weekly Westman This Week edition featuring local columns and events listings that is distributed free to the entire city.

After some time under a board of directors, J.B. Whitehead purchased the majority of shares in 1903, and took full control in 1911.

[1] The Whitehead family controlled The Brandon Sun until 1987, when it was sold to Thomson Newspapers,[2] who owned it until 2001.

Alumni of the Sun include Henry Champ, Haroon Siddiqui, Charles Gordon and Lubor J. Zink.