For most of the program's run, it aired from 7:30 to 7:45 Eastern Time on Tuesday and Thursday nights, rounding out the time slot which featured the network's regular evening newscast (John Cameron Swayze's Camel News Caravan), which, like all such programs of the era, was then only 15 minutes in length.
The series had an annual summer replacement show, as was the case with many live musical and variety programs of the era.
The 15-minute Thursday night program was discontinued following the 1956-57 season, along with all other such series (although network evening newscasts were not expanded to the half-hour format until 1963).
[1] Hal Webman, in the December 8, 1951, edition of Billboard Magazine, praised writer, producer, director Alan Handley for picking "just the right camera angles with which properly to make Dinah appear so agreeable visually", for giving the episode reviewed a "whirlwind pace" and noted he "mercifully confined the Chevrolet commercials to one extremely effective filmed bit, and thus maintained the steady drive, flow and pacing of the entertainment portions of the show".
[2] Publisher Bob Lanigan in the March 9, 1952, edition of the Brooklyn Eagle said "time has justified the original bouquets thrown at Dinah" and commented on the "elaborate and highly individual production numbers which would do justice to any high-budget, one-hour TV variety show".