[6] In June 2024, real estate developer Emaar Properties announced a 1.5 billion dirham ($408 million) expansion of Dubai Mall.

[9][10] In 2010, it had 47 million visitors, and saw an increase in foot traffic by about 27 percent over 2009, despite the economic crisis (a consequence of a real estate bubble burst).

[28] The Dubai Aquarium & Underwater Zoo by Emaar Entertainment, was designed by Peddle Thorp.

The aquarium, located in The Dubai Mall, showcases more than 300 species of marine animals, including sharks and rays.It is mainly presenting bio-diversity in different ecological zones which includes Rainforest, Rocky Shore and Living Ocean.

[citation needed][34] Dubai Fountain is located outside of the mall, near the Burj Khalifa.

This is one the world’s largest choreographed fountain systems, featuring water shows synchronized with music and lights.

Kidzania is a 7,000m² scaled replica of the Dubai that combines entertainment and education, with over 70 real-life activities for children aged 4–16.

[40] The mall, claiming to be the size of 50 "football pitches", was scheduled to be completed in 2006, but was delayed and finally opened in 2008.

[41][42] In June 2013, Dubai Mall commenced phase one of its expansion plan by increasing the total retail floor area by 1 million square feet (93,000 m2).

[43] In June 2024, Emaar Properties announced the building’s expansion plan, which will add 240 new stores and restaurant venues.

[44] Dubai Mall was featured in the documentary show called Megastructures that aired on the National Geographic Channel.

[58] The mall was also featured in the BBC One programme, The Apprentice (UK series nine) and Week 5: Dubai Discount buying, where the candidates had to purchase items for the least amount of prices by utilising their negotiation skills.