The More You Know is a series of public service announcements (PSAs) broadcast on the NBCUniversal family of networks in the United States and other locations, featuring educational messages.

While the other U.S. broadcast networks have similar campaigns, namely CBS Cares, Disney-ABC's Be Inspired, and PBS's Be More, NBC's The More You Know is likely the most well-known.

The first "comet trail" star logo was designed by Steve Bernstein and later produced by Paul Johnson on an animation stand using a slit-scan technique at R/Greenberg Associates (now R/GA Digital Studios) in Manhattan.

The More You Know program won a Peabody Award in 1993 for serving as "a model national public service campaign to provide a range of useful information to its vast television audience.

"[1] The campaign has featured a range of guests over the years, including Amy Poehler, Joan Rivers, Jack McBrayer, Steve Harvey, Anjelica Huston, Questlove, and Jimmy Fallon.