The original group membership included Robb Royer, Tim Hallinan, Michele Cochrane and Stephen Cohn.
I was just faking it, doing what I’ve done since I was born, an approach to life that begins with the words, 'Act like you can –' In this case, it was sing.
"[2] Soon the trio became a quartet with the addition of Stephen Cohn, who had previously graduated from Valley State's music department, whom they had seen when he gave a senior recital in classical guitar.
"Junior Executive" was the "A" side, backed with "I'm Telling It To You" (both songs written by Cohn, Hallinan and Royer) [3] The group signed a recording contract with Uni Records in 1967[4] David Gates was hired as the arranger and conductor for the Pleasure Fair's self-titled album.
Royer's song "Say What You See" (co-written with Tim Hallinan) was produced in 1968 by Jimmy Griffin and arranged by David Gates.
Soon afterward in the same year the three founding members of Bread (Royer, Griffin and Gates) combined forces as their own group.