The playout of the channel in its early years was done at Colony's facilities in New Bedford, but by the late 1980s, was now entirely owned by The Portuguese Times, a local newspaper for the diaspora.
[6] Colony's team also produced music videos of Portuguese artists for them to be shown on the channel, shot on location in Portugal, and lip-synced to the track.
Eduardo Lima had a contact working for Globo and recommended A Escrava Isaura, which was one of the first Brazilian telenovelas to air in the United States.
With the success of A Escrava Isaura, Lucélia Santos and Rubens de Falco visited New Bedford at the initiative of the channel, and also received other Globo stars later on.
[7] Another successful initiative started by Lima was the broadcast of the Sunday mass to reach out to viewers who were unable to attend the service in person due to health reasons.
[12] On November 13, 1994, house painter Manuel Bonifácio from Somerville started a hunger strike (limiting to juice and water) with the aim of adding a permanent local channel.