The game consists of two teams who name as many items relating to a topic as they can while competing against each other for a no-limit cash prize.

The show premiered in its regular Monday timeslot on 29 January 2007 at 7:30 pm[3] and continued with a special episode on 30 January to give people a chance to watch the show who opted to watch Steve Irwin's last documentary Ocean's Deadliest which went up against The Rich List on Monday the 29th on the rival station, the Nine Network.

The first series of The Rich List ended on 25 June 2007, after a season of steady consistent ratings of 1.1 to 1.3 million viewers.

A second series began airing 24 May 2008,[4] although just 721,000 viewers tuned into the season premiere episode, placing the Seven Network fourth out of five in its timeslot.

After the second episode rated 715,000 viewers,[5] the Seven Network initially pulled The Rich List from the schedule, but it returned from hiatus a few months later on 3 November 2008.

The Gameplay is similar to the format used in the United States (although, despite the fact that an entire series was filmed with Eamonn Holmes as host, it has never been aired).

The two teams, who have not met before the show, are placed in separate soundproof isolation booths,[7] with audio that is turned on or off by the host.

Regardless of the outcome, the team then returns to the isolated soundproof booths to play the game again against a new pair of opponents.

The show's premiere on 29 January placed fourth in daily ratings and second in its timeslot Ocean's Deadliest on Nine Network, which aired at the same time as The Rich List, attracted about 250,000 more.

The show is usually in the top 20 most watched programs each week according to ratings measuring company OzTAM.Today Tonight aired a feature article on the Rich List and interviewed two contestants, Bec and a guy who named at least 15 British Prime Ministers.