The group positions itself as "conservative" and defines itself as the vanguard of upholding traditional values against the "trends of radical libertarianism, feminism and extreme individualism" in modern society.
[5] An Autumn's Tale (Chinese: 秋天的童話), a Hong Kong classic movie, has been repeatedly broadcast at full length on local television.
Other than the society's belief in the biblical norms which it explicitly denies, it claims there is support from related "scientific and social research".
On course of consultation on legislation against discrimination on sexuality by Hong Kong Government, the group paid for frontpage advertisements on newspapers explaining their stance.
The advertisements were signed by medical professionals who positioned themselves to be experts in the study of sexually transmitted diseases, they implied that there is a link between homosexuality and paedophilia.
The Society For Truth And Light has paid for advertisement space in the front and second pages of various newspaper for 23 consecutive days,[12] amounting to an estimated cost of about $1 million Hong Kong dollars(approximately US$128,000).
[15] In August 2005, the government lost the case Leung TC William Roy v. Secretary for Justice, where the applicant had requested a judicial review by the High Court on the law related to age of consent on gay sex (which was being set to 21 at the time), on the ground that the provisions in Section 118, Crimes Ordinance is discriminatory and against both the Basic Law of Hong Kong and the Hong Kong Bill of Rights.
[citation needed] G.O.D, a designer furniture chain retailer, was raided by Hong Kong Police on 1 November 2007 for suspicion of selling triad-related T-shirts.
[17] However, sales of the T-shirts went unnoticed since its debut in September 2007 and did not catch public attention until an interview involving the Society for Truth and Light on 31 October 2007, who accused G.O.D.
[18] The raid by the Hong Kong Police happened on the next day, right after the accusation by the Society for Truth and Light was published on Apple Daily.
This caused an outcry from the "liberals" describing it as a white terror which "brutally crushed the freedom of expression"[citation needed] as being granted by the Basic Law of Hong Kong.