It was released on January 10, 2020 by Republic Records as the fourth single from his debut studio album Kid Krow.

The song appears in the 2023 Korean LGBTQIA+ Drama The Eighth Sense written and directed by Werner du Plessis and Inu Baek.

"[1] The song is based upon "all the unfair things that he's seen in this world, from the effects of bullying and self-hatred to a fear of being your 100 percent authentic self.

"[5] Conan released "The Story" alongside the announcement of the album's title, tracklist and cover art on January 10, 2020.

Jordan Tilchen from MTV wrote, "he seems despondent and like he's lost hope as he roams lonely dirt roads, he knows that it's 'not the end of the story.