"Pat" Waldron began the Saskatoon-based Modern Press publishing company in 1923.

A major goal of the magazine in its early years was to promote pooling among wheat farmers.

The Saskatchewan Wheat Pool was founded in 1924, an organisation that would purchase Modern Publishing in the early 1930s and support The Western Producer through the Great Depression.

Until moving to its current location in the late 1990s, the Western Producer operated out of the Modern Press Building.

GVIC Communications bought the publishing company from the Saskatchewan Wheat Pool in 2002.