[1] This half-hour daytime program (4:30-5:30 p.m., EDT) was hosted from New York by naturalist and author Ivan T. Sanderson, and was broadcast Monday through Friday.
The first episode of the series was sponsored by General Mills and included commercials for Betty Crocker cake mixes.
[3] The World Is Yours was broadcast in the CBS field-sequential color system that was incompatible with existing black and white television sets, on which no picture would be visible.
Only a small number of prototype color television sets existed on which the program could be seen.
This article about a television show originating in the United States is a stub.