[5] As Indicated by Jones,[6] the centrally staged productions of the Fair Oaks Playbox were followed approximately eight years later by the work of Glenn Hughes in his Seattle Penthouse.
Stephen Joseph was the first to popularise the form in the United Kingdom from the US in the 1950s and set up theatres-in-the-round in Newcastle-under-Lyme and the Studio Theatre in Scarborough.
Gregory sought to create a grammar that would enable actors to maximise the form's potential for connecting with the audience both as individuals and as a collective.
Elvis Presley's '68 Comeback Special TV program was performed with the musicians seated using a raised staging in-the-round format.
When an arena staging was conceived for the progressive-rock group Yes by their tour manager Jim Halley in the mid-1970s, it prompted a redesign of rock concerts and venue seating arrangements.
In his view the lit space of a proscenium arch is analogous to the seat of power; the audience adopts the role of passive receivers.
In traditional theatre design, maximum care is taken with sight lines in order to ensure that the actor can engage every member of the audience at the same time.
However, once removed from the picture frame of the arch, the actors are compelled to turn their back on some members of the audience and so necessarily lose exclusive command of the acting space.
Some, like the writer Mick Fealty, have stressed a close analogy between Gregory's description of the rudimentary dynamics of theater-in-the-round with the network effect of Internet-based communication in comparison to traditional broadcast and marketing channels.
George Mason University in Fairfax, Virginia is home to the largest arena stage archive and contains material from the theatre's 50-year history.