You have got to work like fire, Kumar) is a 2013 Indian Tamil-language comedy film co-produced and directed by Sundar C. and produced by his wife Khushbu.
[2] The film was partially reshot in Telugu as Something Something with Brahmanandam replacing Santhanam and a different supporting cast.
[3] The film released on 14 June 2013 to positive reviews, performing well at the box office and becoming a commercial success.
In January 2013, Sundar C announced that he would collaborate with UTV Motion Pictures for another film after the success of Kalakalappu.
The film's title Theeya Velai Seiyyanum Kumaru was derived from a dialogue from Pudhupettai, later popularised by Boss Engira Bhaskaran.
Rediff wrote: "Theeya Velai Seyyanum Kumaru fails on many counts, the primary being the lead actors and their lackluster performance, the film is still quite boring and predictable".
[16] Baradwaj Rangan of The Hindu wrote "Theeya Velai Seiyyanum Kumaru at least has better one-liners, borderline surreal non sequiturs — and all of them are entrusted with RJ Balaji...Santhanam, in comparison, comes off a tad stale, with his now-patented mix of alliteration and rhyme.
The Hindu wrote that "Something Something oscillates between being hilarious to ridiculous, backed by good performances by Siddharth, Hansika and Brahmanandam".
[18] idlebrain.com gave a review of rating 3/5 stating "Something Something is a romantic comedy that features Brahmanandam in a full length character.