This Ain't Love

"This Ain't Love" is a song recorded by Australian singer and songwriter Jessica Mauboy, originally for a fourth studio album, but was left off the track listing of Hilda (2019).

"This Ain't Love" received mostly positive reviews from music critics, who complimented Mauboy's vocals and the production, and believed that the song had potential to do well on international charts.

"This Ain't Love" was certified gold by the Australian Recording Industry Association (ARIA) for shipments of 35,000 copies.

The accompanying music video was directed by Guy Franklin and features five different versions of Mauboy singing the song in various settings.

Mauboy promoted "This Ain't Love" with interviews and performances on radio and television programs, as well as instore appearances.

[1][3] The following day, "This Ain't Love" was released to both radio and online digital music stores as the intended first single from Mauboy's fourth studio album that never materialized.

[8] Mauboy revealed that she had no fear about experimenting with the drum and bass genre that has dominated international charts in recent years, particularly in the United Kingdom.

[2] Idolator's Mike Wass described "This Ain't Love" as a "furious club-banger" and "catchy new anthem" that could do well internationally.

[6] Sam of Hit Sync noted that "This Ain't Love" is the type of track that would get Mauboy "heard worldwide", further adding that "the explosive club-banger combines" her "impressive pipes with a rip-roaring, drum & bass arrangement producing an epic anthem that would sit nicely on the UK charts".

[12] A writer for the Brisbane Weekender named it an "energetic single" that showcases Mauboy's "powerful and soulful voice to its full potential".

[14] For the issue dated 21 September 2015, "This Ain't Love" debuted at number 41 on the Australian ARIA Singles Chart.

[20] "This Ain't Love" was certified gold by the Australian Recording Industry Association (ARIA) for shipments of 35,000 copies.

Afterwards, she is seen lying on the ground surrounded by disco balls and then the clip continues to show intercut scenes of the five Mauboy's singing in their own settings.

[25] On the day of the single's release, a behind-the-scenes clip of the photo shoot for the cover art was shown on the Today show.