An accompanying music video was released on October 26, 2012, at the Fun Size film premiere, portrays Jepsen flirting with a man in a club.

"This Kiss" was written by Jepsen, Kelly Covell, Matthew Koma, and Stefan Kendal Gordy,[2] also known as Redfoo from electropop duo LMFAO, through e-mails, text messaging and telephone calls.

Jepsen explained that she had "never written a song that way before so I'd definitely say it was new," adding that "there was something really exciting about being on the phone and singing ideas to each other and then calling each other back and re-writing lyrics in your BlackBerry and iPhone and seeing it all being exchanged.

Amy Sciarretto of Pop Crush rated the song four out of five stars, describing it "as sweet and as cavity-causing" as Jepsen's debut international single "Call Me Maybe" (2011).

[1] Billboard critic Jason Lipshutz deemed the song "as undeniable as the lips of the lyrical object of affection who (gasp!)

"[9] Heather Phares of Allmusic wrote that "This Kiss" is musically similar to "typical pop" songs, but added that the lyrics are "better written than the work of most of her competition.

[16] On October 8, 2012, a 24-second teaser was uploaded to YouTube featuring Jepsen performing the track at a party, falling for a guy in a grey beanie and then jumping into a swimming pool with him for a kiss.

[18] A lyric video, which "channels the familiar opening credits of the classic show Saved by the Bell as noted by Carl Williot of Idolator, was released on October 18, 2012.

[24] Jepsen also performed the song at the halftime show of the 100th Grey Cup,[25] in a medley with "Call Me Maybe" at the 2012 American Music Awards,[26] and at Walmart Soundcheck.

[28] As a promotion for the song and the film, people who bought a ticket to watch Fun Size before November 4, 2012 would get a free download of "This Kiss".