Its purpose was to ensure that Tibetans could also celebrate the excitement of world's biggest sporting event – the 2008 Olympic Games in Beijing – following the approach of sports and communication.

[1] The event was announced at a press conference in McLeod Ganj on 15 May 2007.

Twenty-three participants competed, ten women and 13 men.

Each participant took part in ten different sports, which included long-distance running, swimming, shooting, archery, and track and field events.

This company, established in 2000, produces many other art and entertainment events including the Miss Tibet pageant, a film festival, and others, in Mcleod Ganj, India.