Ticker symbol

[2][3][4] Stock symbols are unique identifiers assigned to each security traded on a particular market.

The symbols were kept as short as possible to reduce the number of characters that had to be printed on the ticker tape, and to make it easy to recognize by traders and investors.

In Asia, numbers are often used as stock tickers to avoid issues for international investors when using non-Latin scripts.

Prior to the 1999 merger with Mobil Oil, Exxon used a phonetic spelling of the company "XON" as its ticker symbol.

These limitations have led to the development of other codes in financial markets to identify securities for settlement purposes.

Securities for which ISINs are issued include bonds, commercial paper, stocks, and warrants.

Previously, a single company could have many ticker symbols as they varied between the dozens of individual stock markets.

Its rival, the Molson Coors Brewing Company, uses a similarly beer-related symbol, "TAP".

Likewise, Southwest Airlines pays tribute to its headquarters at Love Field in Dallas through its "LUV" symbol.

Cedar Fair Entertainment Company, which operates large amusement parks in the United States, uses "FUN" as its symbol.

Tricon Global, owner of KFC, Pizza Hut and Taco Bell, adopted the symbol "YUM" to represent its corporate mission when the company was spun out of PepsiCo in 1997.

Before the 1999 merger with Mobil, Exxon used a phonetic spelling of the company "XON" as its ticker symbol.

[18] Unassigned letters: Unassigned letters: In countries where Arabic script is used, and in East Asia, transliterated Latin script versions of company names may be confusing to an unpracticed Western reader; stock symbols provide a simple means of clear communication in the workplace.

Many Asian countries use numerical or alphanumerical ticker symbols of only digits and Roman letters to facilitate international trade.