In May 1992, Titan Sports launched continuous coverage of the 1992 NBA Finals with its column "Up to date: The Final Chapter of NBA", as the first Chinese media outlet reporting National Basketball Association games in the form of continuous coverage.

In 1994, Titan Sports started keeping track of Chinese domestic league Jia A after its foundation.

[2] The 2002 World Cup qualifying rounds became the major focus of Titan Sports after the 2000 Summer Olympics, in 2001.

China was attempting to qualify; that year average per issue circulation of Titan Sports was 1.6 million.

[citation needed] After the 2002 World Cup, the next major opportunity for Titan Sports was the Beijing 2008 Summer Olympics.