Tova Traesnaes Borgnine (born Tove Træsnæs;[1] November 17, 1941 – February 26, 2022) was a Norwegian-born American businesswoman.

She was the founder of Beauty by Tova cosmetics and the widow of Hollywood actor Ernest Borgnine.

Tova was born in Oslo, Norway; her father was a graphic artist and her mother was a translator at the U.S.

[2] Following her parents' divorce, she moved to the United States with her mother, at age 7;[3][4] though she did not speak English at the time.

[2] In Las Vegas, in 1975, Tova learned of a cactus-based face cream made from a formula by a Mexican family and bought worldwide distribution rights.