Opened in late February 1986, the mall was originally anchored by Rich's, Macy's and Sears.

[citation needed] Town Center is part of a major retail hub in northern Cobb County, Georgia along Barrett Parkway.

[citation needed] Enormously successful[citation needed] and drawing away customers that originally shopped at older Cumberland and Cobb Center Malls, the mall was first renovated in 1995 but has never been expanded aside from the Parisian addition.

Store consolidations and retractions, however, have varied the anchor line-up in recent years.

However, the mall was facing competition from all the big box stores on Barrett Parkway, two "lifestyle centers" that opened up on each end of the county and more upscale malls such as Phipps Plaza and Lenox Square.

[4] Deutsche Bank was the lead lender and trustee for a $200 million loan granted the mall in 2012.

On February 2, 2021, the mall was put up for public auction on the Cobb County courthouse steps with an opening bid of $130,400,000.

A Georgia Power spokesperson said, "We provided advance notice regarding this disconnection to mall management, as well as tenants, by delivering letters in person and placing signage onsite.