[2] In 1960, Toyota temporarily suspended exports to the region as the Crown was not capable of speeds needed on American freeways, before introducing an improved model.

[9][10] The Crown was intended for private purchase, while the Master served in a commercial form as a taxi, both with the same 1.5 L Type R engine used on their previous car, the Toyopet Super.

Small engine displacements were used to keep the vehicle affordable, as the Japanese government began to impose an annual road tax to help develop and maintain a national transportation infrastructure in 1950.

The Crown was designed to replace the Super but Toyota was not sure if its independent front coil suspension and its suicide type rear doors were too radical for the taxi market to bear.

[21] This promising initial showing along with the strong reputation of the Crown in Japan gave Toyota the confidence to pursue exports to the United States despite known high-speed performance issues.

[20] As a publicity stunt to demonstrate the car's reliability, Toyota staged a campaign common to American automakers: a coast-to-coast endurance run from Los Angeles to New York.

[20] Since the car was designed for the muddy, slow, unpaved Japanese roads, it failed the mass urban landscape of the US because of its inability to keep up with traffic on the faster interstate highways, along with stability, noise and vibration concerns.

[24] To remedy the performance issues along with the resulting breakage of parts from being overly stressed, Toyota introduced the newer RS22L and the RS32L series Crown with the larger 3R engine and other improvements for high-speed driving in July 1960.

[22][24] For 1960, Toyota added a wagon body style ($2,111 for the two-door, $2,211 for the four-door) but in the midst of Detroit's Big Three compact cars (Ford Falcon, Chevy Corvair and Plymouth Valiant), sales fell to 659 units.

[25] In November 2000, Toyota released the Origin, a retro version of the RS series Crown to celebrate 100 million vehicles having been built in Japan.

Toyota delegated the production to Kanto Auto Works due to the Crown Eight's unique components, which could have hindered mass-production operations at the Motomachi plant.

Crowns that were equipped with the 2,253 cc 2M engine were no longer classified as compact cars under Japanese vehicle size classification regulations, even though the length and width were still in compliance.

This allowed Toyota to reposition the Crown as the top level privately available luxury sedan, with much nicer interior treatments, more spacious accommodations.

The oil crises of 1973/4 and 1979/80 had led the government to impose a 60 percent sales tax on larger engines, and the Crown could no longer be priced to suit its market.

[citation needed] This generation Crown was locally assembled in Australia[52] (except for the imported "Super Saloon" trim), and only available with the largest 2.6-liter six-cylinder engine.

Royal Saloon features longer bumpers and bigger engines, which were placed in a larger road tax classification according to Japanese government dimension regulations.

The Japanese market "van" version of the station wagon (the GS126V as well as the GS136V in the following series) used its own unique variant of this motor which took advantage of laxer emissions standards for commercial vehicles (the 1G-EJ).

The Super Saloon Extra and Royal Saloon versions were packed with features such as dual-zone climate control, AM/FM cassette stereo with six acoustically matched speakers, combined with a separate rear cassette stereo with headphones, with dashboard-installed integrated CD player, and separate A/C and stereo control buttons installed in the rear armrest, parcel shelf mounted refrigerator, automatic headlights, reading lamps for all outboard seating positions, electrically adjusted tilt and telescoping steering column combined with a steering wheel and seat memory feature, glovebox mounted courtesy mirror among many things, while the slightly lower trim package Super Select was more modestly equipped.

The state's lost revenue was estimated around ¥30 billion from the illegal import of thousands of tonnes of crude oil, steel, cars, and other manufactured goods.

It was mainly sent to China, Hong Kong, the Middle East, and Southeast Asian markets like the Philippines, Singapore and Vietnam, with limited exports to some Caribbean and Latin American countries.

[76] Left-hand drive Crowns became available for the first time since 2001 with this generation, although they were produced exclusively in China by Tianjin FAW Toyota Motor for sale in the domestic market.

The S170 series Crown Estate was continued alongside the S180 sedans, and was replaced by the luxury-oriented Toyota Alphard for load carrying duties and multiple passengers.

The Crown is set to rival the European BMW 5 Series, Mercedes-Benz E-Class, Audi A6, Jaguar XF, the American Cadillac CTS, and the Japanese Acura RLX, Honda Legend, Infiniti M and Nissan Fuga.

The front end of the Chinese variant has a razor blade grill just like its Japanese counterpart and has thinner headlights and tail lights for a sleeker design.

[100] The fifteenth-generation Crown is one of the first Toyota models to be equipped with a DCM (Data Communication Module) system which then links with a Vehicle Control Network.

[112] All models come equipped with acoustic glass and extensive sound deadening to improve noise, vibration, and harshness, emphasizing Crown's premium positioning.

[113] The North American market Crown went on sale in October 2022 as a 2023 model year vehicle as a replacement to Toyota's former full-size sedan, the Avalon.

This is the first Crown model in South Korea to be offered since 1972 when the nameplate was withdrawn from the market after production agreement with its local partner Shinjin Motors ended.

The Crown Signia is available in XLE and Limited trims, powered by a 2.5-litre naturally-aspirated inline-four gasoline hybrid engine paired with two electric motors (all-wheel drive).

[144] The Crown Comfort was popular among taxicab operators in Japan, Hong Kong and Singapore, but gradually fell out of favor as better-appointed vehicles become available at competitive cost.