[2] The company prints books in short runs or on an individual basis.

Trafford requires authors to pay for their own marketing and the initial costs of publishing.

[3] Trafford's services include self-publishing, online ordering, e-book conversion, and distribution.

In 2009, Trafford Publishing was acquired by Author Solutions Inc. under the ownership of Bertram Capital Management LLC, a private-equity firm based in San Mateo, California.

This acquisition followed Author Solutions Inc.'s purchase of Xlibris in January 2009.