It is produced in Taipei by Vision International Publishing Co., Ltd. on behalf of Taiwan's Tourism Bureau, an agency of the country's Ministry of Transportation and Communications.
Recent issues have been about 60 pages long, each with around 10 feature articles, a culture & art segment, a calendar of upcoming events, travel news, and a small amount of advertising, including a listing of select hotels.
Articles are often accompanied by small maps, helpful info on accommodation, restaurants, and public transport, as well as a list of terms and place names in English and Chinese.
[7] The first issue of Travel in Taipei in August 1986 featured the Northeast Coast National Scenic Area, the Ghost Festival, the Shilin Night Market, Yingge ceramics.
He wrote, "The usual suspects—arts, culture, dining, festivals, museums, sports and shopping—are canvassed in a colourful and concise format which offers some imaginative suggestions for travellers.